What Women’s Professional Soccer Can Learn from NASCAR: Love The Fans You’ve Got
Thursday, July 9th, 2009By Laura Pappano Let’s get over the woe-is-us tone that shrouds women’s professional soccer. Yesterday’s NY Times story captured the uncertainty league bigwigs feel around the (admittedly) very challenging task of filling soccer stadiums, and getting enough sponsor and ad dollars to give WPS staying power – and in a recession. What’s ...
